About The Event
Make plans to join us for this unique gathering of the mutual insurance industry’s content creators, relationship builders, and storytellers. The workshop places high importance on the value of peer-led content and real-world examples and offers multiple opportunities to build and strengthen relationships with your peers in insurance marketing.
If you are responsible for marketing, agent/agency communications, and/or advertising for your company – or know the people who are – we invite you to share or register today. Make plans to join us for this can’t-miss event!
I feel inspired after the conference and look forward to implementing many of the tactics and strategies that I learned throughout the conference. It is evident that the conference attendees are passionate about the insurance industry, and I enjoyed learning about the different ways that people handle marketing and communications at their companies.
Communications Specialist, Western National Mutual Insurance Company
Event Details
Event Type
- Specialty Event
Delivery Type
- In-Person
Location
- Manchester Grand Hyatt San Diego
- San Diego
- California
- United States
Points of Contact
Important Registration Information
The Communications + Marketing Workshop is being offered in conjunction with NAMIC’s 130th Annual Convention. Attendees can register for the Communications + Marketing Workshop only, or registration for Communications + Marketing Workshop can be added to an Annual Convention registration. If you have any questions regarding which link to use, please reach out to us at events@namic.org.
Registration Fees
Registration Type | Price |
---|---|
Workshop Only | $750 |
Annual Convention Add-On | $500 |
Registration Categories
Workshop Only: This registration only grants access to sessions included on the Communications + Marketing Workshop agenda (Tuesday afternoon and Wednesday).
Annual Convention Add-On: This registration can only be purchased if an attendee also registers for Annual Convention.
Registration Confirmation
You will receive a detailed e-mail confirmation upon successful completion of the registration process for this event; please make sure to enter a valid e-mail address on the registration form. If you have any questions regarding your registration, please e-mail events@namic.org or call (800) 336-2642.
To ensure you don’t miss out on important updates, we kindly ask you to add our email address events@namic.org to your email whitelist. This small step will help make sure our emails reach your inbox instead of ending up in your spam folder. This is usually accomplished by adding our email address to your email program’s ‘Contacts’ or ‘Safe Senders’ list.
If you are receiving our emails through a company email system, you may need to ask your IT support to whitelist our email events@namic.org. This would help ensure our emails get through to everyone at your business.
Registration Cancellations
All cancellations must be submitted in writing to registrar@namic.org.
The following cancellation rules apply to event registrations only. Please see sponsor and exhibitor service agreements for applicable rules regarding these items.
Cancellations on or Before August 31, 2025
Cancellation requests received in writing between the time of registration and 31 days prior to the first scheduled day of the event: Event registrations can be transferred to another individual at no cost or refunded minus a $50 cancellation fee. Optional activities and guest registration fees will be refunded minus a $10 cancellation fee per activity/guest.
Cancellations After August 31, 2025
Cancellation requests received within 30 days of the first scheduled day of the event: NAMIC will not refund registration fees. All optional activity registration fees are nonrefundable. However, all registrations, including those for optional activities, can be transferred to another individual at no cost.
ADA Accommodations
In accordance with Title III of the Americans with Disabilities Act, we invite all registrants to advise us of any disability and any requests for accommodation to that disability. Please submit your request as far as possible in advance of the program.
Event Details
Event Type
- Specialty Event
Delivery Type
- In-Person
Location
- Manchester Grand Hyatt San Diego
- San Diego
- California
- United States
Points of Contact
Tuesday, September 30, 2025
3:00 pm
4:00 pm
Crisis Communications
When a crisis strikes, how an organization communicates the situation can make or break its reputation. Is your company ready? This session will dive into real-world crisis response scenarios, analyzing what organizations did, and did not do, correctly and challenging attendees to consider what they would have done in the moment. Attendees will leave armed with a clear understanding of the different types of crises and the actional strategies and tools they need to build their own crisis communications plans.

Rod Hughes
President
Kimball Hughes Public Relations
Tuesday, September 30, 2025
4:00 pm
4:10 pm
Networking Break
Tuesday, September 30, 2025
4:10 pm
5:00 pm
Agent Communication Strategies
Communication between an insurer’s marketing team and its independent agents is critical to business success. Discussions about marketing plans are crucial components of this dialogue. But how can marketing teams maximize agent participation for mutual success? This session will discuss best practices and strategies to overcome challenges and increase agent engagement.
Wednesday, October 1, 2025
7:15 am
8:15 am
Attendee Breakfast
Join fellow attendees for fellowship and a hot breakfast before sessions kick off for the day. Grab a cup of coffee and get charged up for a full day of educational sessions.
Wednesday, October 1, 2025
7:15 am
12:00 pm
Registration and Event Information Desk
The Registration and Event Information Desk is the main hub for workshop information and badge pick-up. NAMIC staff are on hand to welcome you and answer any questions you have throughout the workshop.
Wednesday, October 1, 2025
8:15 am
9:15 am
Generative AI in Marketing and Communications
Artificial intelligence has been around for decades, yet generative AI has taken over tech conversations in every sector of every industry this past year. Speed and efficiency seem to be some of the greatest benefits for generative AI use in the property/casualty insurance industry. But what can generative AI do for marketing and communications professionals in the industry? This session will offer a balanced discussion of practical applications with conceptual insights, present real-world examples, trends, and best practices, and provide tangible takeaways for attendees to try back at their offices.

Nick Johnson-Hill
Vp, Data Group
Crum & Forster

Hallie Harenski
Svp, Marketing & Corporate Communications
C&F, A Fairfax Company
Wednesday, October 1, 2025
9:30 am
11:00 am
Annual Convention Closing Keynote: Leading Through Change: Strategies Excelling in Times of Adversity
Wednesday, October 1, 2025
11:15 am
12:00 pm
Digital Transformation Case Study
As our world continues to become ever more digital, insurers’ communications and marketing departments must follow suit or risk being left behind. Digital transformation can be intimidating, but it can be done. This session will delve into a real-world case study of a mutual company’s comprehensive digital transformation. It will demonstrate the opportunities come with a digital transformation and provide insights on how to overcome challenges.
Wednesday, October 1, 2025
12:00 pm
1:00 pm
Attendee Lunch & Ask an Expert
After several insightful and thought-provoking sessions, we know you’ll have questions. Grab something to eat and ask the experts some of their most pressing questions about communications and marketing in the insurance industry.
Wednesday, October 1, 2025
1:00 pm
2:00 pm
Peer-to-Peer Roundtables
Join fellow communication + marketing professionals in roundtable discussions focused on emerging issues, leadership, and other marketing-focused topics.
Wednesday, October 1, 2025
2:00 pm
2:10 pm
Networking Break
Wednesday, October 1, 2025
2:10 pm
3:00 pm
Elevating Digital Reach Together: Co-Branded Content Sharing for Carriers and Agencies
Discover how organizations can leverage content distribution to amplify carrier and agency visibility and awareness online. This session will discuss why this matters, what types of content are relevant, and practical steps to implement an effective sharing strategy. Attendees will gain actionable insights to help their agency network engage audiences, boost digital reach, and achieve measurable outcomes.

Bob Whitis
Chief Operating Officer
BrightFire
Wednesday, October 1, 2025
3:00 pm
3:10 pm
Networking Break
Wednesday, October 1, 2025
3:10 pm
4:00 pm
Social Media with Purpose: Carrier Strategies to Drive Awareness and Engagement
Producing meaningful social media results can be challenging for insurance carriers. This session will cut through the noise to build a strategy focused on impactful outcomes. Attendees will leave with an understanding of how to define their audience, identify relevant topics, manage content creation, and measure success.

Bob Whitis
Chief Operating Officer
BrightFire
Wednesday, October 1, 2025
6:00 pm
9:00 pm
Into the Wild: NAMIC’s Exclusive Closing Celebration at the San Diego Zoo – Private Reception
Wrap up the convention in unforgettable style with an exclusive evening at the world-renowned San Diego Zoo. Mingle with fellow attendees in an exclusive setting, featuring gourmet food, beverages, and live music. Access to the zoo exhibits is not available during the reception.
Buses will run 2:30-9:00 p.m., providing flexible transportation for those wishing to participate in the full event or just attend the evening reception.
This all-inclusive experience covers zoo admission, round-trip transportation, and an evening of networking, celebration, and discovery.
RSVP Required – This exclusive event is included with your registration, but spaces are limited.
Location
- San Diego
- California
The Manchester Grand Hyatt San Diego is nestled in downtown San Diego and conveniently near the San Diego International Airport. The hotel is located steps from the city’s top attractions, giving attendees easy access to all things San Diego, including the region’s best beaches, the local restaurant scene, Seaport Village and various entertainment venues. The Manchester Grand Hyatt San Diego is the perfect setting for NAMIC’s Communications + Marketing Workshop.
Meetings & Activities
All workshop activities, meetings, and food functions will be held at the Manchester Grand Hyatt San Diego, making it the central hub for all activities.
Manchester Grand Hyatt San Diego
1 Market Place
San Diego, CA 92101
Hotel
Manchester Grand Hyatt San Diego
Check-in: 4:00 pm
Check-out: 11:00 am

Event Hotel Rate and Cut Off Date
NAMIC has contracted a room block at the Manchester Grand Hyatt San Diego. While the primary advantages of staying in NAMIC’s room block are the proximity to all convention functions and networking benefits, another indirect benefit is that NAMIC staff can assist you if you experience any problems with your reservation. Your participation in our group room block also helps to offset some of the meeting expenses that you would otherwise see in your convention registration fee.
Once you register for the workshop, you will receive a link in your confirmation email to make room reservations at the NAMIC group rate. Please email registrar@namic.org if you have any issues making a hotel reservation.
- $349 per night
- Cutoff Date – August 27, 2025
- Cancel within 3 business days of arrival
- One night deposit required – cards will be charged prior to arrival
- World of Hyatt loyalty program
- 4:00 p.m. check in and 11:00 a.m. check out
In addition to the room rate above, you will also pay a $35 resort fee per night, which includes:
- $10.00 Nightly F&B credit valid at Top of the Hyatt
- High Speed Premium Internet in Guest Room
- In-Room Bottled Water (2 bottles daily upon request)
- Daily 1-Hour Bicycle Rentals
- One 1-Hour Water Sports Rental
- 20% off Tours, Rentals & Lessons
- 10% off Spa & Nail Services at Hyde Edwards
- 10% off Seaport Nails & Spa
- Seaport Village VIP Pass
- One 1-Hour Harbor Tour Pass
Travel
Airport Information
The Manchester Grand Hyatt is located conveniently just over 3 miles from the San Diego International Airport, approximately a 10-minute drive.
Ground Transportation
The hotel does not provide a shuttle from the airport. Uber/Lyft is the suggested form of transportation to and from the airport.
Parking
If you choose to drive to the hotel, the following parking options are available.
- Self-Parking – $45/night plus tax
- Valet Parking – $65/night plus tax
For more information on sponsoring Communications + Marketing Workshop, please contact our sponsorship team at sponsorship@namic.org.
If you would like to learn more about NAMIC’s sponsorship and advertising program, please click here.
FAQs
What is the suggested attire for business and social gatherings?
Business casual attire is appropriate for all educational sessions, receptions, and meal functions.
How do I obtain an advance copy of the attendee list?
In an effort to provide our sponsors, speakers, and attendees the best level of service, we will send an electronic list of current event registrants to the attendee or email listed as the main contact as follows:
- Attendees: A minimum of 10 days out from the event, in the pre-conference communication email;
- Sponsors: Approximately 60 days in advance of the event with paid sponsorship;
- Exhibitors: Approximately 30 days in advance of the event with paid booth registration; and
- Speakers: Approximately 30 days from the event.
I’m interested in speaking at this event. How can I submit a proposal?
To learn more about how to submit a speaking proposal for this event and other NAMIC events, please visit our Become a Speaker page.
How can I access presentations and event materials?
Please refer to the link in your pre-conference communication to access presentation slides and other event materials like the attendee list.
What does my registration include?
Registration fees include access to all educational sessions, speaker presentation materials, the attendee list, and NAMIC hosted meal functions, refreshment breaks, and receptions. Please review the Agenda tab for full meal details.
Does my registration include a hotel reservation?
No, you will need to contact the hotel directly to make a room reservation.
I am registered but my plans changed, and I am unable to attend. What do I do?
Please visit the Registration tab for more information.
Further Questions?
If you have any questions regarding the seminar, contact the Events team at events@namic.org or call (317) 875-5250 and ask for the Education and Events department.
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