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What’s That Little Birdie Telling Your Insureds?

What Insurers Need to Know Before Taking Action

By Tom Wetzel

For every insurance company that has embraced Facebook, Twitter, and other social media sites, many others have remained on the fence or decided against participating at all. There are legitimate concerns about how social media can and should work in the insurance industry and what liability exposures may emerge, however, the decision to either wait or not to participate at all is often based on faulty assumptions or outright myths. To cut through the clutter, the following are some of the common misconceptions held by insurers.

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Founded in 1895, the National Association of Mutual Insurance Companies (NAMIC) is a full-service national trade association serving the property/casualty insurance industry with more than 1,400 member companies that underwrite more than 40 percent of the property/casualty insurance premium in the United States. NAMIC members are small farm mutual companies, state and regional insurance companies, risk retention groups, national writers, reinsurance companies, and international insurance giants. Together, we are NAMIC.

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