Workshop Agenda

2 – 6 p.m.

Registration

6:30 p.m.

Optional Group Dinner at Second Home

7:30 – 9 a.m.

Registration

9 - 9:15 a.m.

Welcome & Introductions

Kristen Sizelove
Vice President—Member Development
NAMIC
Indianapolis, Ind.

Carol Springer, chairman, workshop planning committee
Director, External Relations
State Farm
Bloomington, Ill.

9:15 – 10:45 a.m.

Promoting Virtues of Doing Business with Mutuals

10:45 – 11 a.m.

Break

11 a.m. – 12:15 p.m.

Tracking Your ROI on Advertising

12:15 – 1:15 p.m.

Lunch

1:15 - 2:15 p.m.

Social Media

2:15 - 2:30 p.m.

Break

2:30 - 3:30 p.m.

Social Media (continued)

3:30 - 3:45 p.m.

Break

3:45 - 5:15 p.m.

Roundtable Discussions

6:30 p.m.

Optional Networking Dinner at Earl's (meet in lobby)

Earls Cherry Creek brings a big spark of West Coast styled welcome to one of Denver's hippest shopping destinations. From the warm embrace of the greeting area to the natural energy of the bar, to the inspired confines of the dining area, you'll feed off the vibe as much as the menu.

8 – 8:30 a.m.

Bagels, Fruit & Coffee

8:30 – 10 a.m.

Branding Your Company vs. Branding Your Agents

10 - 10:15 a.m.

Break

10:15 a.m. – 12:15 p.m.

Key Message Development

12:15 – 1:15 p.m.

Lunch

1:15 – 3:00 p.m.

Concurrent Sessions

1. Media Training
2. Public Speaking

3 p.m.

Workshop Concludes