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Brand Reconstruction

MMGs Indentity Gets a Face-Lift for the Future

By Janet E.H. Wright, ABC, APR

How well does your company brand work for you? Is it just a logo, or a real identity for your company, its products, its services, and its stakeholders? How well does your brand reflect what your company is about and its vision for the future?

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Founded in 1895, the National Association of Mutual Insurance Companies (NAMIC) is a full-service national trade association serving the property/casualty insurance industry with more than 1,400 member companies that underwrite more than 40 percent of the property/casualty insurance premium in the United States. NAMIC members are small farm mutual companies, state and regional insurance companies, risk retention groups, national writers, reinsurance companies, and international insurance giants. Together, we are NAMIC.

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