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Marketing by Horseback
American Family's Eric Tapp reaches out to farming community and rides into the sunset with strong farm/ranch business
When Eric Tapp prospects for new farm/ranch business, he often grabs his marketing brochures, leaves his staff in charge of the office and jumps on his horse to meet potential customers.
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About the Farm Mutual Forum
The Farm Mutual Forum is published monthly by the National Association of Mutual Insurance Companies.
Farm Forum Editor: Lisa Floreancig
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