Posted: 5/5/2010

NAMIC Annual Convention - Where The Industry Comes Together, A NAMIC Event | September 22-25, 2013 | Seattle


Event Contact

Amy Thornburg

Amy Thornburg
Advertising, Sponsorship and Exhibit Show Manager
317.876.4226

The Marketplace for Mutuals

The Marketplace for Mutuals at NAMIC's annual convention showcases your product and service to more than 1,000 property/casualty insurance industry leaders and executives from more than 350 different companies. The marketplace is designed to enhance attendee connections with comfortable lounge spaces and it promotes efficient traffic flow amongst the exhibitors. With exciting raffles, dynamic meals and refreshment breaks, NAMIC Central, and other unique experiences, the Marketplace for Mutuals continues to develop as a destination of its own at the NAMIC Annual Convention.

2012 Delegate & Audience Highlights:

  • 34 percent of delegates are from Multi-Line Insurance Companies
  • 46 percent of delegates are from Farm Mutual Insurance Companies
  • 62 percent of delegates are company managers, chief executives, or department heads
  • 96 percent of convention delegates responding to the post-convention survey stated the NAMIC 2012 Annual Convention either met or exceeded their expectations and the same number would recommend it to a colleague
  • Nearly 75 percent of the convention delegates responding to the post-convention survey rated the NAMIC annual convention exhibit show as important or very important to their convention experience

Exhibiting in the Marketplace for Mutuals

Schedule

The Marketplace for Mutuals is held on the first two days of NAMIC’s convention.

Exhibitor setup:

  • Sunday, Sept. 22| 12 - 6 p.m.

Show days:

  • Monday, Sept. 23| 8 - 9:30 a.m., 11 a.m. - 1 p.m., 4 - 5:30 p.m.
  • Tuesday, Sept. 24| 8 a.m. - 1 p.m., 2 - 4 p.m.

Dismantle:

  • Tuesday, Sept. 24| 4 - 6 p.m.

Booth Rates

NAMIC offers two types of booth spaces - standard and premium. Premium spaces are located in higher traffic areas and are either on the end of an aisle or bordering the lounges.

  • Non-member standard booth = $2,250
  • Non-member premium booth = $2,500
  • Member standard booth = $1,750
  • Member premium booth = $2,000

All booths are 10’x10’ and booths can be combined to 10’x20’.

Booths include:

  • Two attendee registrations and additional staff registrations can be added for $475
  • Carpet is provided in the selected event color
  • Standard pipe & drape between booths
  • One draped table (8’ standard, unless a 6’ foot is indicated on the booth registration form)
  • Two chairs, wastebasket, booth identification

Benefits

Participation in the Marketplace for Mutuals provides unparalleled access to more than 1,000 insurance professionals. Additionally, exhibitors benefit from:

  • Delegate registration list with name, title, company, and mailing address information sent 30 days, 15 days prior, and following the close of the Annual Convention.
  • Popular delegate activities such as the Grand Prize Raffle, receptions, organized exhibitor raffle drawings, and unique refreshment breaks help promote traffic and networking.
  • Complimentary listing in NAMIC’s exhibitor directory, a high-quality printed directory that is distributed throughout the convention. Additional advertisement opportunities are very affordable.
  • Exhibitors are welcome to reserve hotel sleeping rooms at the negotiated convention rates (Please note that availability may be limited and restrictions on hotel rooms may apply).
  • Opportunity for discounted advertising in the September edition of IN magazine, NAMIC’s flagship publication.

Exhibitor Webinars

Exhibiting at NAMIC's Annual Convention | Held Tuesday, March 26, 2013

Hear Amy Thornburg, sponsorship and exhibit hall manager, discuss the benefits of exhibiting within the Marketplace for Mutuals at the NAMIC Annual Convention. Highlights include a review of target audiences and demographics, a summary of the marketplace design and features, and a special offer for new exhibitors.

WATCH THE WEBINAR

Booth Furnishings/Freeman Services/Union Jurisdictions

Your booth rental includes the following furnishings:

  • 8' back drape in the event color
  • 3' side left and right drape (corner booths have interior side only)
  • Draped table (8’ standard, unless a 6’ foot is indicated on the booth registration form)
  • Two chairs and one wastebasket
  • Carpet provided in the event color

Additional booth furnishings can be ordered through Freeman, the official show decorator. Details on cost and ordering instructions are available within the exhibitor kit.

Any electrical, A/V, telephone, Internet access, or material handling needs will be handled directly through Freeman and the Washington State Convention Center facilities. The details are within the exhibitor service kit.

We want your convention experience to be a success, for that reason we want to make you aware of union jurisdiction guidelines that affect exhibiting at the WSCC because these guidelines may impact your booth planning. You can read the complete details. It is each exhibitors responsibility to understand and follow the union guidelines. Please be sure to share this information with your staff.

Marketplace for Mutuals Activities

Numerous activities are scheduled throughout the exhibit show to increase delegate traffic and exhibitor visibility.

  • NAMIC Central is the anchor of the marketplace, offering attendees and exhibitors a comfortable place to sit and talk.
  • Convenient lounges breakup the exhibit space and give attendees a chance to catch their breath and plan their visits to the exhibitors
  • Breakfast items are served on Monday and Tuesday
  • Coffee is served during all show hours
  • Dessert is offered in the exhibit hall after the luncheons on both Monday and Tuesday
  • On Monday afternoon, the marketplace is the site of a delegate reception featuring a must-be-present-to-win grand prize drawing that traditionally attracts more than 600 attendees.
  • Tuesday afternoon features an ice cream social and organized exhibitor raffles which allow the exhibitors an opportunity to raffle off a prize.

Advertising Opportunities

Exhibitor Directory

The Marketplace for Mutuals Directory will list all registered exhibit companies* along with the company contact information, a company description, and listing of categories of service.

Exhibitors have the opportunity to enhance their company recognition by placing a paid ad and/or company logo in the directory. The directory will be 8 ½” x 11”, magazine-style, and ads will be full-page, four-color. Exhibitor logos will be displayed along with the corresponding company listing and will appear in four-color.

Directory ads can be purchased within the exhibitor registration form and artwork specifications will be sent via e-mail with purchase confirmation.

Ad Rates:
Full-page Ad: $500
Center fold: $1,000
Inside Front Cover Ad: $1,500
Inside Back Cover Ad: $1,500
Back Cover Ad: $2,000
Display Logo with Company Listing: $100

Company logos and artwork should be sent to exhibitshow@namic.org in either .jpeg or.eps file format.

Please note that exhibitor directory ads are not refundable. Please ensure that you are able to produce print ready artwork before purchasing your directory advertisement.

*All those registered prior to the print deadline.


Billboard Advertising

Advertise in the ultimate high-traffic area at the NAMIC Annual Convention.

Billboard Advertising Rate: $1500

  • Advertising includes one "billboard" sign on the escalator which take attendees from the main level of the convention center (event registration and exhibit hall level) to the secondary level of the convention center (education session level)
  • The "billboard" will be approximately 34" wide x 30" tall
  • Signage will be posted Saturday - Wednesday of the convention
  • Advertiser will be responsible for submitting print-ready artwork (specs for ad to be provided) or NAMIC will produce artwork with company logo and booth number if exhibiting

Please note that billboard ads are not refundable. Please ensure that you are able to produce print ready artwork before purchasing your advertisement.

Hotel Reservations

Housing Alert:

We have recently discovered that a group claiming to be the “Convention Housing Bureau” (or a similar name) has contacted registered and/or regular attendees of the NAMIC Annual Convention claiming the ability to secure room reservations at the official NAMIC hotels in Seattle in September at a discounted rate. Please be aware that these companies are not authorized to represent NAMIC, and cannot secure rooms within the group room block. Unfortunately, this problem is becoming more prevalent among convention groups and is now commonly known in the field as “poaching” convention attendees. Read More >>

NAMIC is pleased to extend the negotiated hotel sleeping room rate to all registered exhibitors. A completed exhibitor booth registration is required to receive the NAMIC discounted room rate. Exhibitors will receive the reservation web-link in a confirmation e-mail after completing the online booth registration form.

Visit the Housing & Travel section to find out more.